What Are The Most Valuable Places For Keywords?
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by: Kat Drew
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Word Count: 616
Date: Mon, 20 Feb 2012 Time: 2:38 PM
Copyright (c) 2012 Kat Drew
Everyone knows that if you want to get traffic to your site or article or you need to optimise it with keywords. But the rules here keep on changing so how do you get the traffic with your keywords and stay within the rules?
Imagine your keywords being a handful of seeds. This means that by throwing your seeds anywhere they may or may not grow. But, if you sow them where they can enjoy perfect conditions then the seeds will have much more chances of growing up to bare the fruits that they should. Place your keywords carefully and you may reap the fruits you want!
Google has got stricter with content on the web that it determines as being high quality. It has improved when it comes to penalising poor spammy pages that do not offer the reader anything. It has made it a better experience for the readers but more challenging for web marketers and developers. They need to make more interesting and superior pieces available.
Stop The Keyword Tag And Keyword Stuffing
When you are writing the main thing to have is mind is that you want to offer great content to your readers/users. This is what the search engines want now, good high quality articles, so there is no point using keyword stuffing methods any more and anyway they make articles appear unnatural. It is far better to forget about trying to trick the search engines to ranking your page higher, because this can often work against you, and rather use your energy on placing more appropriate keywords in well-placed areas of your article or site.
1. Title Tag
The title tag is is used to briefly and accurately describes the topic and theme of an online document. There are a few things to think about to make it a well optimised title tag: - A title tag should be about 65 - 70 characters or less so it is important that you choose your letters well. - Make the contents appealing, continue to use keywords that fit the contents of the article, and don't use combinations of words that spoil the meaning and put the more important keywords first in the tag title - Make sure you customise the tag title for each page thereby avoiding duplicate content filters.
2. H1 Tag
H1 have been considered important for a number of years. Search engines do not penalise you if you use multiple h1 tags. Google engineer Matt Cutts said in a 2009 video, "Use (the h1 tag) where it makes sense and more sparingly, but you can have it multiple times." However it is not a good idea to abuse the use of these tags. They still have safeguards against sites that use spammy tactics, like using h1 tags for a large part of the body text.
3. Body Text
Naturally, you want to have some keywords in the body of the text. If you are writing for you targeted audience then naturally weaving keywords into the article should be easy. However, it is a bit of a mystery as to how many keywords you need to affect SEO. I feel it is best to have about three to four keywords on a typical page for it to stay looking natural. As long as it looks and reads naturally there is nothing to worry about. The main point is, the article should be relevant and of high quality, flowing well and enriching for the readers, which should all be more important than keyword density.
In other words keep your writing of a high quality and useful to your readers, adding keywords naturally so as not to spoil your message to your readers.
About the Author
Learn more about writing and getting your message out at ==> http://articlesubmissionsoftwareshop.co.uk
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