Are You Getting Traffic From Your List?
If there’s one thing that has been true ever since the Internet was first created, it’s the fact that the money is really in your list. As a matter of fact, some people are taking list building to the next level and are now receiving so much traffic from the list that they have stopped looking for additional traffic from other sources. After all, we are limited in the amount of time that we can use for marketing on a daily basis, and if you find something that is working as well as having a list, there is no need to look for outside sources.
The unfortunate thing is, it can be difficult to build a list in today’s Internet environment. There was a time, perhaps 6 to 10 years ago whenever people would sign up for absolutely anything that you put in front of their face. Today, however, people are just too busy with e-mail and are inundated by spam so they will be very protective of their e-mail address as a form of contact. That is why it is necessary for you to make sure that you are pushing the right buttons in order to get them to sign-up.
One of the best ways for you to be able to do this is to use a squeeze page. A squeeze page is simply a webpage that has no other exit points other than the subscribe box. This helps to focus people on the fact that they need to sign-up in order to get whatever it is that you are offering. It often helps if you offer something for free, such as a report or perhaps a piece of software. The better your offer, the higher of a percentage you’re going to get of people that are signing up for your list.
You also need to work on the copy and design of your squeeze page as well. This is a never-ending process that is done by A/B split testing. In other words, you would test one design against another design in order to see which works better for you. As soon as you are able to determine a clear winner, you would begin testing it against a third design. This can help you to get a higher percentage of individuals that are signing up for your e-mail and will help to keep you from wasting efforts in driving traffic to that squeeze page.
Of course, once you have the list set up, it is necessary for you to treat them properly in order to make them responsive. The average subscriber has a response time of less than one month, so you must make sure that you’re getting your marketing message out to them as early as possible. If you do so in a way that does not inundate them with marketing, making them feel as if they are simply being sold to, you can actually increase your sales considerably.
Author Bio: Now You Can Generate a Growing Flood of Viral Traffic & Online Advertising Automatically, without Spending a Dime.
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Tags: email list, list building, viral marketing, viral traffic